Latest Marketing Trends with Anabelle Durán

4 website jun event 2023

Event Highlights

Starts on: June 17, 2023 9:30 am
Ends on: June 17, 2023 11:30 am
Where: Tin Jo Restaurant
Speaker: Anabelle Durán
June Event

Marketing is such a broad subject, and during these changing times, Marketing experts have had to become “experts at everything”. As of late, Marketing experts are being forced into technology, data analysis, psychology, innovation, industrial design, you name it.

For entrepreneurs and small companies, there are some key learnings that can be transferred from alternative industries, such as grocery retail. In this session, Anabelle will be covering different topics about the Marketing strategy, and, above all, about the core of all businesses – the clients!

Some key take-aways you will be sure to incorporate into your own professional career:

  1. Not letting your career block your passion!
  2. Make your passion profitable!
  3. Don’t let the ROI (Return on Investment) kill your value proposition!
  4. Keep it simple!
  5. The customer IS your passion!

We’d love to have you join us – register now (click here!) So that we can get an accurate head count!

Entrance cost:

  • 2,000 colones for members
  • 6,000 colones for non-members

Exact change or bank transfer is appreciated! Also, for non-members, you can become a member at this event!


Notes: If you are driving, you can park at the Parqueo Musical – they have good rates and if you eat at Tin Jo you will also get a discount. This Waze point will take you right to the Parqueo Musical!

After the event you will have the option to stay for lunch at Tin Jo Asian Restaurant – a great networking opportunity with other members and friends of the PWNCR! We will take lunch orders during the event. Click here for Tin Jo’s STANDARD MENUVEGETARIAN MENU AND GLUTEN-FREE MENU

About The Speaker

Anabelle Durán

Passionate about retail, with a 17-year career in Auto Mercado, Anabelle Durán has been leading the Marketing Department for more than 10 years and recently the new Customer Experience unit. She is always looking for creative ways to connect the brand with the hearts of her customers.  In 2019, she entered the Top 100 Business Leaders in Costa Rica list for the first time (ranked by Merco) in position #23; the highest position for a new entry in the ranking. She is also a frequent visitor of South by SouthWest (SXSW® is best known for its conference and festivals that celebrate the convergence of tech, film, music, education, and culture).


WHEN: June 17, 2023 9:30 am
WHERE: Tin Jo Restaurant

Register for Our Upcoming Event

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